The 7 Best TVs for Digital Signage Setups
Digital signage serves as a means to engage your desired audience by showcasing media content for advertising purposes and to engage and entertain them. It serves as the ultimate tool for enhancing the customer experience.
However, the content must be easily seen and understood, visually appealing, and generate sales to achieve a successful digital signage campaign. Selecting an appropriate digital signage display is crucial. In many cases, television screens are the most cost-effective solutions.
This article will explore 7 of the finest digital signage TVs you can consider for your business to ensure optimal quality and user experience.
Can TVs Replace Digital Signage Displays?
The significance of a clear image cannot be overlooked. Using low-quality TV screens to convey your company's messages undermines the quality and impact of the message you're communicating.
Depending on the specific needs and requirements of the business, you can use a TV for your digital signage instead of spending a lot on commercial digital signage displays.
While digital signage displays are specifically designed for commercial purposes, with features like extended durability, high brightness, and continuous operation, there are certain situations where TVs can perform just as well.
For example, if your digital signage needs are simple, such as displaying a static image or series of video content, a TV can be a cost-effective alternative to a dedicated digital signage display.
However, specialized digital signage displays may be the better choice for more complex digital signage needs, such as interactive displays or large-scale video walls. Digital signage displays are often designed to operate 24/7, while TVs may not be built to handle continuous use, so this is an important consideration when choosing between the two options.
Durability is the key difference between regular TVs and professional digital signage displays. When you use most TVs for extended display, they lose quality over time, resulting in issues like edge burn-in and color distortion. That is why we have compiled this list for you.
Whether you need a TV for a video wall or any other type of digital signage, you must understand something. Not all TVs suit this purpose due to their specific design and target audience. Therefore, when building a video wall, digital menu board, or lobby signage, it's vital to select TVs with similar features to commercial signage that can work effectively.
Nonetheless, it will be counterproductive to buy a subpar TV. As we mentioned, you must ensure that your message is clear and the screen is bright enough to be seen from afar and at any time of the day.
Best Digital Signage TVs
If you want to begin a new journey into digital signage or upgrade your existing digital signage equipment, the TVs listed below are the best options for providing your digital signage project with exceptional quality in 2023.
1. TCL Class 5-Series 4K QLED DOLBY VISION HDR SMART GOOGLE TV
Starting at $599.99 for a 50-inch model, this line of TVs provides exceptional picture quality thanks to QLED and Contrast Control Zone technology. With a wide color range, impressive contrast, and thousands of streaming apps, you'll enjoy a premium viewing experience with hands-free voice control.
Not only is this TV great for watching movies and shows, but it's also ideal for displaying high quality graphics with its fast response time and refresh rate. Its edge-to-edge glass design and integrated cable management give it a sleek and stylish look that will elevate the aesthetic of any home.
If you're working on a digital signage project and need to highlight every detail, this TV will deliver the correct colors and spectacular contrast while maintaining a high level of realism.
2. BenQ 43″ ST4302 4K
The BenQ 43" ST4302 4K UHD TV is an excellent option for digital signage due to its all-in-one smart display with ultra-thin bezels. It offers a stunning 4K Ultra-HD resolution that ensures exceptional clarity and readability of media content.
One of the standout features of this TV is its anti-glare 43-inch screen, which provides colorful and crisp image quality that can be easily viewed from different angles. The ST4302 is also powered by the Android operating system, allowing for easy management, deployment, and control of content without the need for an external device.
In addition, the BenQ ST4302 comes equipped with advanced features such as a built-in media player, WiFi connectivity, and multiple HDMI inputs. Its durable design ensures reliable performance in various environments, making it ideal for businesses, retail stores, and other commercial settings.
The BenQ 43" ST4302 4K UHD TV is an excellent choice for those looking for a high-quality digital signage display that delivers exceptional performance and ease of use. Its combination of advanced features and stunning image quality make it a top choice for any digital signage project.
3. 55’ SONY BRAVIA X750F LED
Sony is a big name in digital signage. The Sony Bravia is definitely not a pushover. This Smart TV boasts a range of features, including LED backlighting that creates a stunning display.
The Ultra HD resolution allows the display of digital signage messages and animations on a dazzling scale. As a Smart TV, you can easily install widgets and other digital signage features.
Whether you need it for entertainment or messaging, this TV combines a high-dynamic range and ultra HD to create an unparalleled viewing experience.
Another reason why this TV is a pick is that it is designed for peak performance. Available in three standard sizes (55", 65", 75"), the Sony Bravia starts at just $519.00, making it an affordable option for those seeking a TV for digital signage purposes.
And that's not all - the Sony Bravia is also great for regular TV viewing or displaying ultra immersive graphics. The stunning display potential makes it an excellent choice for anyone seeking a high-quality TV.
4. Samsung PH55F Series
Samsung's newest SMART signage range comes with a price tag ranging from $649.99 to $899.99. The latest models operate on the company's own SMART Signage Platform (SSSP) 4.0, which boasts improved power, speed, and reliability compared to previous models.
In addition to the standard hardware capabilities, the new SSSP 4.0 allows CMS partners to develop and launch advanced web apps and widgets that enable efficient content and SMART Signage management for end-users.
The Samsung MagicInfoTM Player S4 is a vital part of the upgraded TIZENTM-based SSSP 4.0 platform, allowing customers to maximize the potential of their display network from anywhere via a centralized server.
The new and improved MagicInfoTM Player S4 simplifies the process of distributing crucial data by integrating a standalone Backup Player with DataLink's content streaming features. This makes for a more streamlined and efficient content delivery system.
5. ViewSonic CDE5010
The ViewSonic® CDE5010 is an excellent 50-inch (4K UHD) commercial display that costs approximately $1,199.99.
With its outstanding 3840x2160 resolution, 350-nit extreme brightness, broad viewing angles, and twin 10W speakers, this display is designed to impress in settings such as hotels, restaurants, stores, and offices. It also features a built-in multi-core CPU and 8GB of internal memory, allowing users to stream multimedia content through USB without requiring a PC.
In addition, it offers HDMI, DVI, and VGA ports for connecting to different high-definition devices. Including flicker-free and blue light filter technologies ensure a pleasant viewing experience, while the vController software makes maintenance simple and allows for remote operation through a PC server or laptop.
To turn these displays into digital signage, you will need digital signage software or a simple digital signage media player that serves as a content management system (CMS).
With a CMS, you can easily upload, modify, and display content on multiple displays at different locations. It also enables you to schedule content for specific customers or visitors by displaying relevant content at the optimal time and on the most appropriate screen.
You can rely on digital signage solutions like Loop TV if you need an external player. You get access to over 200 channels of licensed premium video content for any niche.
6. 55’ SAMSUNG DC-E SERIES COMMERCIAL
The digital signage industry has been rapidly growing, and businesses are always looking for new and innovative ways to engage their audience. The DC-E Series is a leader in this field, with features that make it an excellent choice for restaurants, malls, and corporate offices alike.
One of the standout features of the DC-E Series is its incredible HDR, which delivers a stark and beautiful display that attracts the eyes of passersby. With a brightness of 350 nits and an excellent resolution of 1920 x 1080, the DC-E is designed to impress.
It also offers 16/7 performance, meaning it can function well for an extended period, making it perfect for businesses requiring long hours of operation.
The DC-E Series is not just a regular TV but a digital signage device built to perform. It has a USB port that can hold memory, making it easy to project files without delay. This is especially useful for corporate offices that hold larger meetings or conferences.
The DC-E is also designed to stream music easily. It has a "MagicInfo Slide" feature that sorts information alphabetically, making it a perfect tool for businesses looking to quickly and accurately stream information to their TV.
The DC-E Series is an excellent choice for businesses looking for a TV that can do more than just display regular programming. Its HDR, USB potential, and excellent resolution make it an excellent choice for digital signage.
Whether you're a restaurant, mall, or corporate office, the DC-E Series promises to deliver an attractive and sophisticated display that will capture the attention of your audience.
7. NEC E557Q
Digital signage has become an essential component of modern business, and having a TV that can deliver the best display quality is crucial. The NEC is one such TV that has become a must-have for businesses looking to enhance their digital signage capabilities.
This TV hits all the spots for digital signage purposes and provides an ultra HD display perfect for projecting to a crowd. The NEC has several specifications that make it stand out from the crowd. The direct LED backlighting enhances the image already shown on the 4K Ultra HD screen.
The resolution of the NEC provides one of the cleanest and smoothest screens out there, making it perfect for a corporate office where broadcasting becomes art.
In addition to the stunning display quality, the NEC has 24-hour capabilities, making it ideal for commercial usage with digital signage. Regardless of the time of day, this TV guarantees a pristine screen that will not die or dim, ensuring your message is always visible.
Another notable feature of the NEC is its built-in speakers, which enhance the effectiveness of the product. Streaming videos become theater, and the built-in speakers will fully engage your audience regardless of age.
Although the NEC is pricey, starting at $3K, it is designed to last for years and excel in providing outstanding display quality from day one to day infinity. The NEC is an excellent investment for businesses looking to enhance their digital signage capabilities.
How to Pick the Perfect Televisions for Digital Signage
The most noticeable difference between regular TV and professional digital displays is their intended display time and resolution.
Since regular TV displays are designed for personal use, with a maximum display time of about 8 hours per day, you may need to pay extra attention to the features of the TV you pick.
When it comes to using TVs for digital signage displays, there are many options. The key is finding a model that fits your budget and has the necessary features for your business needs.
Deciding whether to opt for less expensive retail TVs or invest in commercial-grade TVs specifically designed for digital signage is essential.
Ultimately, the choice is yours and should align with your company's requirements and finances.