Vertical Display Options For Your Digital Signage
We come across digital signs every day. Whether it’s at a restaurant, in a cafe, or at the gym, these screens are omnipresent.
Digital signage is displayed in portrait mode (vertically) or landscape (horizontally). However, horizontal portraits are more commonly found than vertical ones. Although both types of signage are excellent options, vertical signage is sometimes more eye-catching and better for a particular use.
Do you want to explore vertical digital signage? Below are vertical display options for your digital signage.
Vertical Display Digital Signage
Vertical digital signage functions like any traditional signage. It is a subsection of electronic signage that uses digital screens such as projectors, LED and LCD screens to display graphics, text, pictures, videos, and other unique digital content.
The only difference between vertical and horizontal digital signage is the placement or display of the screens. Vertical digital displays feature a portrait viewing mode or display. Think about it as the display when you use your phone typically, while landscape mode is what you get when you flip your phone on its side.
Vertical digital signage displays are often a result of preference. Some people may prefer landscape or horizontal signs to vertical ones or vice versa. However, most times, vertical signs are the better option for design needs or space maximization.
Regardless of what it is, vertical digital signs are undoubtedly an excellent type of digital sign to implement. However, because horizontal digital signage is more prevalent, many businesses are not familiar with vertical signage. As a result, many people have no idea how to implement this technology.
Vertical signage is less seen around and is an immediate attention grabber. It also maximizes space and can take any business sign from zero to hero.
1. Vertical Digital Menu Boards
Digital menu boards are rapidly replacing static boards in many businesses, more specifically, the restaurant and cafe businesses. Not only do they contribute to a more aesthetically pleasing environment, but they also help the business to run more efficiently by reducing waiting time and decreasing food order time by influencing consumer decision-making.
With digital menu boards, restaurants, coffee shops, and even auto shops (any business that uses static menu boards, really) can throw out the old and boring traditional static menu boards. Although static menu boards served their time years ago, they are not as efficient as digital menu boards are today.
If you walk into a restaurant today, you will almost always be confronted with horizontal menu boards. However, have you ever considered that you could switch up any restaurant business with vertical menu boards that form a video wall?
Vertical menu boards are unusual and an instant wow factor in any restaurant business. They draw attention because it is not something people see every day. Other than the fact that they are visually appealing, vertical menu boards are also the perfect solution for space utilization.
With these menu boards, you can maximize space while also maximizing content to generate the necessary customer interactions and reactions. Whether looking for a small digital menu board design or a much larger one, vertical menu boards are always an excellent option for any business.
2. Digital Poster Stands
Posters are an excellent way to build awareness about a particular event. They can be used across all industries to communicate with potential and current clients about a specific upcoming event, product release, or any other brand-related operation.
Poster stands or poster frames are structures that hold the poster in place. They make a better and more aesthetic option than pasting the posters on walls where people can miss them.
Poster stands make a more effective marketing medium for businesses. Designed to be light, sleek, and mobile, these stands make it easier to offer a better poster presentation and place the posters wherever is more effective.
Although traditional posters and their complementary poster stands are effective, they cannot be compared to the efficiency of digital posters. Digital posters are more attention-grabbing than traditional posters. Made with dynamic pictures and videos that are a beacon for the curious gaze, digital signage posters effectively communicate messages with a higher recall rate than traditional posters.
When it comes to creating digital posters and digital poster stands, vertical signage is the perfect option. It offers an immediate upgrade to what will otherwise be a boring poster and takes any design from simple to stunning.
The best part about vertical poster stands is they are versatile. These stands can be used for a wide range of purposes, starting from movies to seminars. There is truly no limit to what you can do with vertical digital poster stands.
3. Vertical Marketing Digital Signs
One of the most basic vertical digital signage display options is vertical digital signs. You can find digital signs in business buildings and facilities as out-of-home posters everywhere you look.
Whether it is in malls, a restaurant, a gym, or auto shops, there are digital signs everywhere in a modern societal setting used to market one. Although many of these digital signs you see are horizontal or in landscape form, digital sign displays can also be implemented in landscape form.
Integrating your digital marketing sign in vertical form creates an unusual image that your potential clients do not see daily. This immediately helps your sign and its content stand out, increasing your campaign’s success and giving you an edge over the competition.
It doesn't matter if it is a window display, POS, or outdoor marketing sign, a vertical digital sign never goes wrong.
4. Floor-Standing Kiosks
Vertical floor-standing kiosks are a compelling alternative to traditional countertops and horizontal kiosks. These vertical kiosks feature cutting-edge features that are often more appealing than the regular horizontal kiosks.
Floor-standing kiosks look precisely as their name implies. These kiosks are vertical protrusions from the floor that offer users the vertical height they need for functionality while simultaneously acting as an upgrade to the environment's aesthetics. After all, it's not every day we come across free-standing structures with screens.
Floor-standing kiosks are a fantastic way to save floor space, leaving the area roomy enough for other activities and equipment. They also save the amount and space that would otherwise be dedicated to larger horizontal screens.
Vertical floor-standing digital signage kiosks vary in size and use. These kiosks can be used on the go or erected permanently on the facility floor. These kiosks can be used to display information or as interactive mediums to help the business run more effectively or create a better user experience.
When setting up vertical kiosks, it is imperative to ensure that you get digital signage parts that complement each other and the purpose of your kiosk. You should consider screen size, kiosk height, and technological compatibility to maximize your kiosk.
5. Augmented Reality Display
Although we are all exploring the digital world in one way or the other through phones, laptops, and TV screens, some people are taking it more literally than most. To explore the digital world, many people are using augmented reality.
Augmented reality is a powerful technology that superimposes a computer-generated image over a user's real-world view. It uses real-time graphics, texts, audio, and other virtual elements to create visual and auditory information that the user perceives as almost real.
With augmented reality, users enjoy unique experiences that are more immersive than in any other activity. This exactly is what makes augmented reality a hotspot today, such as in AR games.
Although augmented reality is a cutting-edge and high-tech technology, it is growing extremely popular and is even integrated with digital signage systems. This makes vertical digital signage displays the perfect medium for augmented reality.
With a vertical screen, businesses can create a realistic setting that transports their clients to a different country, enable them to pose with their favorite celebrities virtually, or essentially do things they usually would not be able to. The options are almost unlimited with vertical augmented reality displays.
6. Wall Displays
Wall arts, pictures, and murals are excellent. However, have you thought of implementing a more exciting type of design to make an aesthetic statement in your home, office, or business facility?
Digital signage is often used as a medium of communication and interaction, from marketing campaigns to touchscreen kiosks that increase the average user experience through personalized services. Although all these are great, people are looking for more significant ways to use digital signage.
One of these ways is wall displays. Think of wall displays as picture portraits but a more interesting version, like mini billboards. Although they can come in any shape, vertical wall displays make a statement that immediately makes a simple space look attractive and artsy.
Digital vertical wall displays can fit into any vertical space without taking up much space. However, the best thing about vertical digital signage walls is they are very versatile.
Vertical wall displays can display videos, pictures, texts, or web pages. They can display content in real-time or show pre-scheduled content that can be refreshed and updated when necessary.
Vertical wall displays can also be implemented in conference rooms, offices, as home decor, or fitted anywhere they are needed. They can be used as a design or as a business strategy to improve business efficiency, consumer satisfaction, and in the long run, total revenue.
7. Vertical A-Frame Sign Display
Vertical A-frame signs or sandwich boards are used for various operations. From being implemented as sidewalk signs to being used in marketing campaigns, these frames can do it all.
A-frames are frames shaped like the capital letter A. Static A-frames are often used as safety signs, directional signs, and even to manage large events. However, digital A-frames can do all these and more.
Digital A-frames preserve the rustic appearance of traditional A-frames while also breathing digitalization into what will otherwise be a regular and primarily dull frame.
Although static A-frames grab attention, their effect cannot be compared to that of eye-catching digital signage. In fact, a survey showed that 76% of American consumers enter stores they have never visited before simply because of the signage. This, among other theories, proves that when it comes to making the most of your business, attention-grabbing signs are essential.
Vertical digital signage A-frame boards enable dynamic pictures, videos, and texts to communicate with potential customers on a level that static A-frames cannot attain. As usual, the vertically positioned screens ensure that you take up less space than you usually will with horizontal screens on the A-frame.
Vertical digital signage A-frames can be placed outside business establishments to get foot traffic to notice the services and products you offer. They can also be placed inside establishments, as window displays, or in large events (for wayfinding, among other purposes). Vertical digital signage A-frames are mobile, easy to use, and effective.
8. Floor-Standing Towers
The vertical floor-standing digital signage towers look similar to the floor-standing kiosks. However, they are much bigger and taller, reaching eye level or towering above the viewers.
Unlike floor-standing kiosks, floor-standing towers are immobile and usually bolted to the floor. The bolting is necessary to secure the tower as it is heavy and will be dangerous if left as a free-standing structure.
Floor-standing digital towers maximize space while offering maximum consumer experience. They can be in touchscreen form or be built out of non-interactive screens. Regardless, the sheer size and weight of vertical floor-standing digital signage towers make viewers enjoy an immersive experience much more than they can enjoy on many other digital screens.
Vertical digital floor-standing towers can be installed in any establishment. They can be used as wayfinding solutions by offering directions in any large establishment or implemented as part of a massive and continuous advert strategy.
Vertical digital floor-standing towers are versatile and can be integrated to serve various purposes. All you need are creative ideas and engineering to bring your ideas to life.
Exploring Vertical Digital Signage With Loop TV
Vertical digital signage is no different from horizontal signage. They work the same way and have equal functions, with the only drastic difference being the screen positions.
Regardless of the digital signage screen position that you choose, it is essential to have a digital signage solution that you trust. For high-quality signage content, Loop TV is the one you need.
Loop TV is a business TV that offers digital signage solutions and a professionally curated list of entertainment options for any horizontal or vertical digital signage designs. From signage tools to more than 200 full-licensed music and non-music content channels, Loop TV provides plenty of interesting and entertaining content for your business.